Content Author
Allow business users and marketing teams to manage the messaging on statements and other communications. Enable marketers to see messages in context and format. Benefit from built-in workflow and approval. Deploy as a web app—desktop access not required.
Treat your customers like the individuals they are with effective personalized content. Create and manage tailored messages and promotional material to include in bills and account statements.
Treat your customers like the individuals they are with effective personalized content. Create and manage tailored messages and promotional material to include in bills and account statements.
Description
With Content Author business users and marketing teams can easily manage the messaging on statements and other communications, pull customer intelligence from a variety of source and match individual customers to chosen criteria.
Content Author makes it simple to create, edit, review and approve promotional material online and in minutes. Marketers can see messages in context and format, benefit from built-in workflow and approval.
Content Author is a user-friendly web-based application that seamlessly connects sophisticated customer messaging with a server-based library for remote access. You can use Content Author to:
- Provide a centralized location for users across your organization to create edit and approve content.
- Control messaging white space, use workflow timeframes and priorities.
- Pre-set user profiles security settings and message formats, to ensure brand consistency.
- Embed colorful eye-catching and targeted messages in customer documents.